Single listing
For one business with a selectable duration.
CHF99per listing
1 month
Excl. VAT.
- Automatically in four languages
- Open, discreet or anonymous
- No sale commission
Register free
No payment before publication.
Sell a company discreetly
Sell a company discreetly: show enough information for a first assessment while keeping sensitive details protected and the start of the sale controlled.
Subscription
For regular sellers with several listings.
CHF99per month
3 active listings
Billed yearly. Excl. VAT.
- Automatically in four languages
- Direct buyer enquiries
- No sale commission
Register free
No payment before publication.
Sell a company discreetly with a planned information process
A discreet sale does not necessarily hide the company from every buyer; it controls when and to whom identifying information is released. A credible public profile, clear qualification rules and a staged document process reduce rumours while allowing serious buyers to progress.
Choose the right visibility level
Decide which facts can be public, which require a qualified enquiry and which should be available only during due diligence. Apply the same rules to every recipient and avoid informal exceptions.
Prepare a useful discreet profile
Describe products or services, customer groups, region, financial ranges, organisation, guide price and transition. Confidentiality should remove identifying details, not the substance needed to judge fit.
Protect staff, customers and suppliers
Plan who needs to know, in what order and with what message. Premature disclosure can cause uncertainty; disclosure that comes too late can also damage trust during the handover.
Create a traceable data room process
Use access stages, named recipients and current documents. Customer lists, personnel files and full contracts should be shared only when necessary and with personal data reduced wherever possible.
Questions about a discreet company sale
What is the difference between a discreet and an anonymous listing?
An anonymous listing withholds the identity in the public offer. A discreet process is broader: it controls disclosure throughout the sale, even after selected buyers learn the company name.
Do I need an NDA for every enquiry?
Not necessarily for the first public information. Use confidentiality commitments when the next stage contains identifying, commercially sensitive or personal data and tailor them to the situation.
When should employees be informed?
There is no single timetable for every company. Consider transaction certainty, legal obligations, operational risk and who must support due diligence, then prepare a consistent communication plan.
How do I handle a buyer who asks for the customer list immediately?
First provide concentration, sectors, contract types and retention in anonymised form. Names should follow only when they are necessary for a serious review and disclosure is properly controlled.